Think a small or up and coming business shouldn't think about their social media and digital strategy?  Think again!  Small businesses often rely on the power of social to help them grow.  Make sure your brand is setting a strong foundation, leveraging each platform the way it should and craft an online equity that will sustain you and your customers for years to come.  No longer is social an after thought or tack on solution.  Give your brand or company the best foundation possible!